AI Insights · Timothy · October 2022
Top 5 Beauty Retail Android Apps in Bulgaria Q3 2022
An overview of the performance of the top beauty retail apps on Android in Bulgaria during Q3 2022, based on Sensor Tower data.
Performance of Top 5 Beauty Retail Android Apps in Bulgaria Q3 2022
During the third quarter of 2022, the top beauty retail apps on the Android platform in Bulgaria showcased varied performance metrics in terms of downloads and active users. Here, we break down the trends for each app based on data from Sensor Tower.
Notino: perfumes and cosmetics saw fluctuating weekly downloads, peaking at 1.87K in early July before stabilizing around the 300-400 range towards the end of the quarter. Active users started at 3.6K and climbed to a high of 6K in early July, eventually leveling off around 3.6K by the end of September.
BEAUTY BAY experienced modest weekly downloads, with minor peaks reaching 38 in mid-July. Active users showed a gradual decline from 271 in late June to 146 by the end of September.
Scentbird Monthly Perfume Box maintained a consistent weekly download rate at 7 throughout the quarter. No active user data was available for this app.
Perfumerías DRUNI had a brief spike in downloads to 50 in early July, with active users increasing from 13 to 57 during the same period.
Nykaa Fashion – Shopping App recorded minimal activity with a steady download rate of 5 for the last week of July and first week of August. No active user data was available for this app.
For more detailed insights and further data, visit Sensor Tower.